Savor the Flavor
10 tips for selling chocolate and edible promotions
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10. Bring Treats
Riordan suggested bringing food samples to every sales call. "Bring a tasting sample to every presentation you make starting in September," he instructed. "It doesn't matter whether you are talking about wearables, drinkware or writing instruments. The tasting sample will generate enthusiasm and interest in the food gift you have to offer."
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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