Savor the Flavor
10 tips for selling chocolate and edible promotions
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6. Packaging Makes Perfect
What happens when all of the food is gone? Sadness. To avoid this, get creative with packaging. "[Tins] are reusable, and a beautiful image heat transferred to the lid of the tin can make it a keepsake," Tubbs said. "A well-designed marketing piece on the lid of a tin creates a collectable and long-lasting reminder of your brand or advertisement."
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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