Savor the Flavor
10 tips for selling chocolate and edible promotions
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Riordan offered a few more questions for distributors to remember when selling to the edibles market. "Make sure to ask about last year's program (especially if [the client] did not buy it from you)," he said. "What did they like about last year's program and what did they not like? What problems did they have?"
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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