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AAkron Line Named Exclusive Supplier of A.T. Cross
February 27, 2024 at 9:43 am

AAkron Line, Akron, NY, announced that it has been named the exclusive supplier and decorator of A.T. Cross writing instruments in the promotional products industry. Founded in 1846, Providence, Rhode Island-based A.T. Cross Company is a global innovator of fine writing instruments. Effective immediately, distributors can find A.T. Cross writing instruments available for laser engraving,…

Why Do Happy Customers Leave?
February 27, 2024 at 8:52 am

In this blog, Bill Gillespie shares how a past sales loss highlighted the importance of client-focused innovations.

Best of Fold of the Week: Cross Folds
February 27, 2024 at 8:49 am

I’m back with my special series highlighting fan favorites of what we’ve seen across 655 shows. Here are the best of cross folds.

Boundless Acquires Touchstone, Appoints New Touchstone CEO
February 26, 2024 at 11:49 am

Boundless Network, Austin, TX, announced last week that it has acquired Mason, Ohio-based distributor Touchstone II LLC ("Touchstone"). Charley Dean, chairman of Boundless, said that the acquisition bolsters Boundless' abilities in warehousing and fulfillment, creative services, and enterprise technology, due to Touchstone's BrandEQ System for brand-building and merchandise curation. The program is primarily used for…

Hanesbrands Sets Champion Bidding at $1.4B
February 26, 2024 at 11:32 am

After Hanes indicated at the end of last year that it would sell its Champion brand, word on the street is that it set the bidding at $1.4 billion.

How I Sold $100 Million In Print
February 26, 2024 at 10:51 am

By identifying what makes you happy and where you want to excel, you can pave the way for success. Here are some ways to get started.

The 'Direct to Consumer' Problem: How Distributors Can Navigate an E-Commerce World
February 26, 2024 at 10:45 am

The age demographics of the promotional products industry are changing. Millennials are now well into their 30s, and Generation Z is starting to graduate college and fully establish itself as a part of the workforce. Because of this, a lot of distributors who are firmly established in the promotional products industry don’t know a life…

Every Organization Needs an MVP
February 23, 2024 at 12:45 am

Upon researching multiple successful companies, it was evident they all share this one trait: most valuable processes (MVPs).