2015 Top 50 Distributors: The Interviews
Thoughts from some of the most successful promotional product distributors
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PM: What is currently the biggest challenge a distributor faces? How can one overcome that challenge?
JD: Stagnation and maintaining the industry standard. It’s easy to sit back and react to the needs of the business. To overcome this challenge, you must outpace creativity and take proactive risks for your clients. If your mindset is to always seek out new technology, service offerings, forward-thinking partners and visionary personnel, then you will never settle for the standard and continuously grow.
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Amanda L. Cole
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Amanda L. Cole is the editor-in-chief of NonProfit PRO. She was formerly editor-in-chief of special projects for NonProfit PRO's sister publication, Promo Marketing. Contact her at acole@napco.com.
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