2015 Top 50 Distributors: The Interviews
Thoughts from some of the most successful promotional product distributors
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PM: How must distributors adapt to stay relevant in the industry?
JZ: To adapt, we need to continue to innovate with e-commerce and integrated technologies, and understanding the changing product mix. We need to stay on top of what is relevant in the marketplace and have those offerings in front of customers before the competition does.
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Amanda L. Cole
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Amanda L. Cole is the editor-in-chief of NonProfit PRO. She was formerly editor-in-chief of special projects for NonProfit PRO's sister publication, Promo Marketing. Contact her at acole@napco.com.
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