Ad Bands, a supplier from Hot Springs, Ark., has sold promotional bracelets and wristbands for nearly 30 years. Formerly known as Alliance Rubber Company, the supplier launched the printed rubber bands in 1986 and has more experience than anyone with the product. Bonnie Swayze, company president of Ad Bands, told Promo Marketing that the company doesn't expect Armstrong's admission will impact sales in any way. "We don't think silicone bracelets will be affected by this controversy as they continue to be a recognized symbol of unity for numerous other foundations and fundraising causes," she said.
- Companies:
- Alliance Rubber Company
- BamBams
- CleggPromo
- People:
- Lance Armstrong
Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.