First Comes Love, Then Comes Marketing
Pairing love and business together may not be a bad match after all
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For example, in my earlier days...everywhere I went where I was in a sales position, I was No. 1 in sales. I didn’t know why. This was before I came up with the concept of love-based marketing. I was No. 1 because, after I looked back on it, I never really cared whether they bought my product or not. I did not have an attachment to it, and they bought it because I was able to share information with them without
pushing them or manipulating them, or trying to convince them.
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Cynthia T. Graham
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