The Master Plan
Calendars’ custom capabilities find perennial appeal
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Smith agreed, adding: “Create a product that will help your customer distinguish themselves from the competition.”
Certain that there will “always be a strong need for dated products,” Smith said MeadWestvaco is “putting measures in place to ensure that we position ourselves to service that need.” Some of those measures include a well-rounded product line with products of varying prices, as well as improved customer service procedures. “There are systems in place to service the needs of our customers in a timely and efficient manner,” she said.
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- Companies:
- MeadWestvaco
- PlannerStore
- People:
- Jeff Taplin
Cynthia T. Graham
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