Mind the Generational Gap
Have technological advances in the workplace pushed traditional sales techniques out the door?
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She continued, "There are personable and uber-talkative Millennial buyers and technology-oriented, 'don't-bother-me' Boomer buyers."
Perhaps Abbett summed it up best. "The most successful salespeople have a few important attributes that are age-resistant. Foremost, they are great listeners. They are honest, can communicate to a buyer in any method that is required, and they make themselves relevant in any situation. They also know their value and are selling something they believe in."
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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