Find Little Risk in Company Rewards
Industry experts weigh in on corporate giving programs
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Wurst also emphasized demonstrating an investment in a giving program’s worth. “Distributors must believe in the power of recognition. After the distributor believes in recognition, the sale is easy.” Quoting the 2008 WorldatWork survey, Wurst stated 64 percent of all companies have a recognition budget. “Distributors just need to ask for the business,” she noted.
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