Tips of the Trade: Why Handwritten Notes Work
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Here’s what I stumbled on:
1. Trying to look smart doesn’t work. They either take your information back to their current broker and he makes the commission on it, or they just took the information home to “think about.”
2. You can’t give better customer service. Your competitors answer their phones courteously. They promptly return phone calls. They fulfilled their client’s requests quickly and with a smile on their face. Your competitors all have good customer service.
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