Kidding Around
4 popular children's products and how to sell them
By
Sean Norris
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Bobblehead Toys
Sales advice
For any promotional product sale, ordering early helps—whether to ensure on-time delivery or to leave enough wiggle room to correct potential production errors. With bobbleheads, it's especially important. "Since bobbleheads are fully customized and handmade, the process takes longer than with other promotional items," explained Katharina Pieper, marketing manager for BamBams, Woodbridge, Va. "It is recommended not to wait until the last minute, in order to give the entire process enough time."
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Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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