5) HANDLE WITH CARE
Canopies aside, umbrellas offer plenty of other options for customization that can enhance the user's experience and make a particular product even more memorable.
"Handles can be customized, can be made of rubber, sponge, light and dark hardwoods, even recycled materials," said Blackmar. "All these elements add to the quality, fit, function and message [of the umbrella]."
Pouring It On
5) HANDLE WITH CARE
Canopies aside, umbrellas offer plenty of other options for customization that can enhance the user's experience and make a particular product even more memorable.
"Handles can be customized, can be made of rubber, sponge, light and dark hardwoods, even recycled materials," said Blackmar. "All these elements add to the quality, fit, function and message [of the umbrella]."