Consumers want options, they want additional features that increase the bang to buck ratio—and that's where umbrellas shine. With that in mind, here are eight ways to add that proverbial flavor shot to your umbrella promotion.
1) VENT A LITTLE
Umbrellas are a bit like parachutes: you expect them to work every time, and if they fail at a critical moment, your day is pretty much ruined. Fortunately, improvements in wind-proofing technology have resulted in more reliable umbrellas, making it possible for anyone to navigate a driving rainstorm without incident.
Pouring It On
Consumers want options, they want additional features that increase the bang to buck ratio—and that's where umbrellas shine. With that in mind, here are eight ways to add that proverbial flavor shot to your umbrella promotion.
1) VENT A LITTLE
Umbrellas are a bit like parachutes: you expect them to work every time, and if they fail at a critical moment, your day is pretty much ruined. Fortunately, improvements in wind-proofing technology have resulted in more reliable umbrellas, making it possible for anyone to navigate a driving rainstorm without incident.