Marketing and Sales
December 10, 2015 at 4:34 pm
Gemline, Lawrence, Mass., has appointed Ross Dohrmann as director of account management. He will be focused on program channels, direct-mail channels, wholesale channels and new business opportunities. Dohrmann brings strategic sales and management experience to this new role. For more information on Gemline, visit www.gemline.com.
December 10, 2015 at 3:55 pm
Caring for customers is a critical element in every business. Most small-business owners "get this," but struggle to deliver a consistent, flawless experiences to their customers as they grow. In fact, the challenge of caring for customers—through your employees—can be a big part of what accelerates your business's growth or holds you back. Why? Your…
December 9, 2015 at 7:18 pm
The college football bowl games have been announced, and players and coaches are preparing for what will be, for many, the last game of the season. If that wasn't enough for the players to look forward to, the giveaways they'll receive from sponsors are impressive as well. Bleacher Report ranked some of its favorites, but here are what…
December 8, 2015 at 6:21 pm
With the holiday season underway, presidential candidates have been adding holiday-themed promotional merchandise to their Web stores. From sweaters fit for an "ugly sweater party" to decorations to hang on the tree, candidates from both ends of the political spectrum are getting in…
December 8, 2015 at 5:56 pm
Halls & Company, the Brooklyn Park, Minnesota-based manufacturer of ID Line, announced the hire of four new multi-line representatives: Joe Eberz of Joe Eberz & Associates to cover the North Central U.S., Tony Tuso of Tuso Marketing for the Southwest U.S., Joe Keely of Select Lines Marketing for the South Central U.S. and Scott Hareid…
December 7, 2015 at 4:48 pm
Terry Town, San Diego, a supplier of towels, blankets and robes, recently hired Esmeralda Anaya to head its marketing expansion as marketing coordinator. Anaya, a recent graduate of San Diego State University, has achieved accolades for her work with medium-to-large sized companies in southern…
December 7, 2015 at 4:35 pm
Coca-Cola Enterprises has added some festive cheer to its 1.75 liter bottles with a new limited edition bow design, allowing consumers to transform the bottles’ wraparound labels into neat decorative bows. Consumers can peel away the bottle label to reveal a tab that, when…
December 4, 2015 at 5:28 pm
All work is not created equal. There are really two types of work. The first type is the work that can make you wealthy. The second type is the work that might make you crazy and certainly won’t make you wealthy. In our business, there are only four types of activities that will make a…
December 4, 2015 at 4:32 pm
There is a major warning for shoppers after federal agents have made a bust of high-end counterfeit items in California's South Bay Area. Earlier this month at the De Anza College Flea Market, they seized more than $500,000 in fake merchandise. Purses, jewelry, sports jerseys, hats and shoes are just a sampling of the more…
December 4, 2015 at 4:10 pm
alphabroder, Trevose, Pa., announced the addition of Bodek and Rhodes, Philadelphia, to its family of brands. “As a family business, Bodek and Rhodes gave careful consideration to our customers and employees, and we feel that we have chosen a partner that matches our values and commitment,” said Mike Rhodes, CEO of Bodek and Rhodes. Rhodes…
