Marketing and Sales

Polyconcept North America (PCNA), a Pittsburgh-based promotional products supplier, announced the addition of Kortney Deming to the hard goods field sales team. Deming, based in Orange County, Calif., will act as field sales representative in the Southern California territories, from San Diego to Santa Barbara, working with Chelle Corr-Boxely and Ed Timmerman. Deming joins PCNA…

It’s no secret that video marketing totally has exploded. It’s pretty much become an absolute necessity for all businesses, even if they are traditional brick-and-mortar stores. A few years ago, you could get away with any kind of video quality because you might be only one of three companies on YouTube or Vimeo. Now that…

Question: Is there an easy way to keep art files so I can find them later? Answer: While this technically is not an accounting question, cataloging your art files is important for keeping your order management organized. During my distributor days, I kept a folder in my documents called "Art." I would keep all my…

Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: They're calling for snow this weekend here in Philadelphia. I don't know how many more times I have to say that sentence before we get consistent heat.) Last…

In May, Promo Marketing will publish its annual Top 50 Distributors List, the authoritative compilation of the biggest and best distributors in the industry. If your company had more than $10 million in promotional product sales in 2015, it could make this year’s prestigious lineup. Simply download the application in PDF format, fill out the form, and…

I love my smartphone, and I bet you do, too. We use these devices for work and play, taking photos of our kids and sending emails to our customers without missing a beat. I bet some of you are reading this on your phones right now. As much as modern consumer technology enables us to…

Artistic Toy Manufacturing, Allentown, Pa., announced today it will open its doors on May 20 to host a factory tour and educational event. An expected 200 people from promotional products industry associations, local businesses and area high schools will attend this public event. The factory tour includes two speakers, a business networking lunch and a…

As we saw yesterday, Wal-Mart could use a geography lesson.. Wal-Mart's T-shirt trouble is only the most recent example of embarrassing printing mistakes. Below are seven of the worst promotional products typos.

Pro Towels, Pittsburgh, announced this week that Chuck Lang has joined the company as chief financial officer. Lang will oversee the finance, accounting and business development functions for Pro Towels; Richmond, British Columbia-based Kanata Blanket Company; and Camarillo, California-based Superior Decorating. Prior…

Each month, Promo Marketing talks to promotional products distributors about promotions that stood out to them as part of our "My Best Promotion" feature. The warm weather of summer is almost here, and we’re pretty excited about impending pool parties…