Marketing and Sales
In my last article, I discussed the fact that our thoughts are vibrating waves that don’t stop at the edges of our skulls. Our thought waves are vibrations that become part of the universe. I’m told that we humans have up to 60,000 thoughts a day. Our thoughts shape our lives. Henry Ford said, “Whether…
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: Sometimes I feel like I'm Jay Leno doing a monologue here. Have you seen this? Have you heard about this? Only I don't have a good follow-up joke.…
SanMar, Issaquah, Wash., a supplier of apparel and accessories, announced the availability of Los Angeles-based lifestyle clothing brand Alternative Apparel. SanMar is carrying 41 Alternative Apparel styles, including 11 exclusive, unique designs developed in a collaboration between the two companies. “With the addition of this highly desirable retail brand, customers now have a full range…
Grapevine Designs, Lenexa, Kan., an affiliate of A Brand Company, today announced that it will acquire CR Promotions, a Kansas City, Missouri-based promotional product distributor. The acquisition will provide Grapevine Designs with new in-house sales and support team members, along with notable additions to its overall client base. “Although it’s sad to retire the CR…
It would be his only at bat in the World Series. After sitting in the dugout with a hamstring pull and worn-out knees, his team down 4-3 with two outs and a teammate on first base, he was called on to pinch hit. He was facing Dennis Eckersley, the 45-save relief ace of the winningest…
The world lost a musical and cultural icon when Prince passed away. From the outpouring of grief and tributes, it was obvious that he left a lasting impact on so many people…
Hanesbrands Inc., Winston-Salem, N.C., announced yesterday that it has acquired Pacific Brands Limited, an Australian underwear and intimates manufacturer, in a cash transaction valued at $800 million. According to a press release, Pacific Brands Limited's portfolio includes Bonds, a men's and women's basics brand; and Berlei, a women's undergarment brand. It includes three business units—Underwear,…
Disney is no slouch when it comes to promotional marketing. It's hard to forget the immense number of "Star Wars"-related promotions, events and merchandise that we saw around the release of "Star Wars Episode VII: The…
In order to take care of others, people need to look out for No. 1 first. This is why personal care products—lip balm, lotion, candles—are a hit with end-users. Courteny Lanflisi, marketing coordinator for Ariel Premium Supply, St.…
Last week, we looked at at some of the merchandise commemorating Kobe Bryant's last game in the NBA, including a hat worth $38,024. That seems like a lot for a hat, but, as…