Getting Real
9 tips for selling to the real estate market
By
Sean Norris
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"They print items that they hand out to prospects who are looking at a particular area to live in, rate cards, sell sheets and more. Just think about the last time you purchased or sold a home and went to the closing—how many papers did you sign?" she continued. "I bet they were given to you in a nice vinyl folio with someone's name on them, to store for safe-keeping. Go after that business as it can easily triple your sale with that client and make you their sole go-to person for everything they use."
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Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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