NEW SCHOOL
A student body of informed consumers with a social conscience is reshaping the promotional apparel market
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Neve also said, generally, private schools tend to more conservative than public schools.
If selling to a big school doesn’t work out, Reed offered encouraging words. “There’s always the Greek organizations,” he said. “It takes a little bit of digging sometimes, but they’re all there.” Fraternities and sororities are great sales opportunities because they have their own events and logos and this has “nothing to do with the school,” said Reed. The organizations “take care of themselves,” and have treasurers who coordinate the purchasing of apparel and don’t have to worry about licensing and bureaucracy. Reed said this market is largely “untapped.”
0 Comments
View Comments
- Companies:
- Boardroom Custom Clothing
- People:
- Byron Reed
- Jason Neve
Laurence Liss
Author's page
Related Content
Comments