Frito-Lay and Megan Thee Stallion Create Fictional University for 'FU' Merchandise
September 21, 2023 at 10:43 am

Celebrity food endorsements have left the drive-thru and entered the convenience store, as snack food brands are continuing to partner with noteworthy names for branded campaigns. Frito-Lay just announced a partnership with Megan Thee Stallion, centered around a fictional "Flamin' Hot University."

Vantage Apparel Expands Retail Brands with the Addition of Berne Apparel Workwear
September 20, 2023 at 9:56 am

Vantage Apparel, Avenel, NJ, announced its partnership with Berne Apparel, a renowned name in the industry since 1915. Berne's reputation for providing rugged and reliable workwear aligns perfectly with Vantage Apparel's commitment to quality and durability. Exploring the Berne Workwear Collection at Vantage Apparel “The addition…

Decoration Lessons from Fanatics' Crooked Football Gear Problem
September 20, 2023 at 9:47 am

A Philadelphia Eagles fan went viral after calling out the crooked print on a Fanatics T-shirt. Other fans chimed in with their own stories of Fanatics' printing errors — usually crooked names and numbers. Even a giant company like Fanatics makes mistakes, but these are unforced errors for a printer.

NY Fashion Week Show Highlights Adaptive Apparel
September 15, 2023 at 11:34 am

A special event during New York Fashion Week called the "Runway of Dreams Fashion Show" specialized adaptive apparel — apparel made for people with disabilities.

'The Nun' Star Sues Warner Bros. Over Movie Merchandise Revenue Using Her Likeness
September 8, 2023 at 12:37 pm

Bonnie Aarons, an actor in the horror movie series "The Nun, "The Nun 2," and "The Conjuring 2" is suing Warner Bros., New Line Cinema, and Scope Productions for not receiving what she called her "contractually required share of merchandising revenues," after the studios used her likeness for merchandise.

Tim Horton's New Branded Apparel Store Loves a Theme
September 7, 2023 at 10:34 am

After a few successful promotional drops (including a collaboration with arguably Canada's most famous son after Wayne Gretzky), Tim Hortons launched a full online store to rival the competition in the food space who have fully embraced the lifestyle brand double-life.