Apparel

A Chinese seller of handbags – including knockoff Marc Jacobs totes – has launched a declaratory judgment lawsuit against the high-fashion powerhouse brand. 

STAHLS', St. Clair Shores, MI, is announcing the launch of Sport-Stitch, a heat-applied solution to custom embroidery. Sport-Stitch offers a stitched appearance without the need for any sewing, providing a hassle-free, time-saving, and cost-effective alternative for achieving high-quality embroidered finishes. Perfect for jerseys, jackets, and headwear, this new product allows for apparel decorators to diversity…

On Oct. 19 during PRINTING United Expo, folks interested in digital textile printing — direct-to-…

If you’ve ever considered Shake Shack your “brand” then you’re in luck. The fast food burger joint has just launched a new merch collection that screams “I’m ready to eat a burger, and probably dip my fries in my milkshake.”  Instead of opting for the streetwear direction…

With 'Good Burger 2' coming out later this month, it makes sense that a fast food chain is doing a co-branded promo. Arby's is reminding everyone they, in fact, have good burgers, but the collaborative branding and merchandising effort falls a little flat and feels a little bland.

Vantage Apparel, Avenel, NJ, announced the return of Rob Watson as the company's new CEO. With more than 20 years of industry experience and a successful tenure as Vantage's chief experience officer, Watson's return signals a new chapter in the company's growth and innovation. Watson's deep knowledge and understanding of the promotional apparel industry make…

Streetwear collaborations usually just include items like apparel and headwear. Maybe there's a backpack thrown in, but the selection is typically a bit limited. Toyota, on the other hand, is going the extra mile with its '70s-inspired HUF line, including truck-shaped floor mats, racing gloves, and much more, bringing the retro Toyota Racing brand to…

Hanesbrands Inc., Winston-Salem, N.C., is reportedly interested in selling its Champion brand, with management firms WHP Global and Authentic Brands Group showing interest in buying it. According to CNBC, Hanes could decide to sell Champion in an effort to cut costs, after facing pressure from activist investors at Barington Capital Group. Champion reportedly sees annual…

Tito's is keeping in the spirit of the Ugly Sweater promo, but letting people decide how far they want to turn that ugly dial, with an entire line of sweater-themed products for people, pets, and even drinkware that range from "Not That Ugly," to "Kinda Ugly," "Uglyish," "Ugly," "Uglier," and finally "Ugliest."

This article originally appeared in Apparelist. To see more, click here If the pandemic taught us anything, it’s that diversification and flexibility are key operational functions to remain in business. For apparel decorators, the idea of convergence (or adding additional products and services) has emerged over the past several years. It’s clear that to survive…