Seeing The Light Of Day
Comfort and sleepwear lose the homebody rep for a taste of the great outdoors
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3) Give patterns presence. Plaid might be the traditional offering, but numerous other designs are coming on the scene in a big way. “Our whole push this year in all our categories is, it’s about pattern when you’re getting into that [junior] age market,” Reed said. This direction is fashion-forward, so expect to see polka dots, florals and animal prints on 2008’s comfort and sleep lines.
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Christen Gruebel
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