The Power of Positive Reinforcement
How to tailor business gifts to the new economy.
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Surprisingly, business gifts, much like lipstick, nail polish, spa goods and other luxuries are not tanking with the economy. Companies might be cutting back on resources, employees and even electronics, but they are not cutting back on awards and gifts. Recognition of good work is an integral part of corporate infrastructure. Eliminating business gifts is like taking thank-yous out of the workplace. Everyone performs a bit better with some encouragement.
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Colleen McKenna
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