Take It Outside
8 well-worn tips for selling outerwear
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Bishop agreed: “Typically, women want to wear a jacket that has been designed specifically for a woman; a unisex jacket tends to be a men’s jacket that is more fitted to accommodate to a women’s silhouette.”
6. Decorate appropriately
The logo is a crucial aspect of any promotional product, but perhaps even more so for apparel and outerwear. The quality of a logo decoration can affect whether the end-user wears the product, so choose wisely. “The gold standard is embroidery,” Chen said, noting that it retains the best-perceived value for price and quality, and adds a 3-D aspect.
0 Comments
View Comments
E
Allison Ebner
Author's page
Allison Ebner is content editor for Promo Marketing, NonProfit PRO and Print+Promo. Reference any animated movie, "Harry Potter" character or '80s band and you'll become fast friends.
Related Content
Comments