Marketing and Sales

Terry Town, San Diego, has added three multi-line sales representatives to work in the Midwest. Joe Keely will work in Missouri, Iowa, Nebraska and Kansas. Chris Sinatra will work in Illinois and Wisconsin. Jon Wendinger will work in Minnesota, North Dakota and South Dakota. “The growth potential is so high in the region,” said Michael…

Question: In QuickBooks, do I set up my items as “non-inventory part” or “inventory part?” Answer: Most always, ad specialty transactions are of the “non-inventory part” variety. The items ordered are customized to our clients' specifications—drop shipped directly to them, and we, the distributor, do not take physical possession. And in QuickBooks, these transactions are…

Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: The weather is in the 60s today, but there are rumors of snow coming to Pennsylvania soon. Make up your mind, nature.) Last week, Maple Ridge Farms secured its third…

iPROMOTEu, Wayland, Mass., appointed Catherine (Pilgrim) Kruse to the position of director of vendor relations. In this role, Kruse will work closely and cooperatively with industry vendors as she leads iPROMOTEu's vendor relations department. In addition to guiding the strategic direction of…

Fruit of the Loom, Bowling Green, Ky., has appointed Melissa Burgess-Taylor as the new chairman and CEO following former CEO Rick Medlin's death this week. Burgess-Taylor currently is the senior vice president of brand management and…

Workers in American Apparel's Los Angeles factory say they've received written notice that they will lose their jobs on Jan. 7 unless the new buyer of the company (which looks to be Gildan Activewear at the moment) elides to continue manufacturing from the building. "We were told we have jobs until the 7th of January,"…

A new December webinar hosted by Transfer Express, Mentor, Ohio, focuses on the "four Ps of marketing" and applying them to a T-shirt business. The free, interactive online class will introduce viewers to the controllable building blocks that are foundational to an effective marketing strategy, and explore their implementation in the context of decorated apparel…

It was another successful year for Promo Marketing’s Power Meeting events. Promo Marketing hosted its educational, rewarding and fun events in Scottsdale, San Antonio, San Diego, Atlanta and now is getting ready to host more in 2017. “I thoroughly…

You read the headline right. It seems that some people can never be too careful when it comes to protecting their electronic devices from harmful viruses. This is where the USB condom comes into play. It's a plain looking USB adaptor, but they supposedly prevent data from being transferred or accessed, according to Quartz. This…

Last year, the Toronto Transit Commission (TTC) launched a line of Toronto-themed memorabilia, including T-shirts, prints, pillows and drinking glasses, to raise money for the commission. This year, the TTC launched another line of merchandise online for…