Marketing and Sales

I have written about changing business landscapes in this publication for more than a decade now. During this time, we have experienced a shift in technology that created an “adapt or perish” atmosphere. We also experienced a recession so deep, many didn’t expect our industry could bounce back. But, we did. Today, we face uncertainties…

As 2016 comes to a close, many people are creating year-end lists, like favorite music, movies, books and more. Fast Company created a list of the best and worst branding efforts it saw from this year. Here's what it decided: Grubhub, the online food ordering service, earned the top spot on this year's list. Fast…

InnerWorkings Inc., Chicago, and GateHouse Media, Fairport, N.Y., announced that they have entered into a comprehensive, long-term commercial agreement whereby InnerWorkings Inc. will become the exclusive provider for most marketing materials across GateHouse Media's North American locations. Under the terms of the agreement, InnerWorkings Inc. will assume responsibility for the production of multiple GateHouse Media…

Cimpress, Venlo, Netherlands, announced that it has entered into a definitive agreement to acquire National Pen Co., Shelbyville, Tenn. National Pen Co. will complement the investment Cimpress already has made in its technology and supply chain capabilities for promotional products, apparel and gifts offerings. "Just like business cards, custom pens are a simple yet highly…

Unlike last year, the Pantone Color Institute managed to settle on one color of the year for 2017—Greenery. "Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature's greens revive, restore and renew," the…

Terry Town, San Diego, has further defined its reputation in the market with the design and release of a dynamic new logo. “Our previous logo did us well for over 20 years,” said Michael Del Bucchia, vice president of sales for Terry Town. “However, its nautical coloration was more representative of when we were mostly…

In just more than three short weeks, we’ll be saying “so long” to 2016 and welcoming in a brand new start. As the craziness of December slows down from a boil to a simmer, and when you finally get to catch your breath, you realize the reset button gets hit, and soon you’ll be starting…

Fonderie 47, an organization that works to address the problems of assault rifles in Africa, has teamed up with Cross to promote the destruction of AK-47 assault rifles on the continent. "The AK-47 is a mass-produced, industrial object," Peter Thum, CEO of Fonderie 47, told Quill & Pad. "This weapon has spread around the world…

Amazon always has been known for its ability to disrupt the commerce space. In its latest move, it's merging e-commerce and conventional grocery shopping by opening a grocery store without any checkout lines. According to USA Today, the downtown Seattle store allows customers to tap their cellphones on a turnstile at the entrance, connecting them…

A few weeks ago, images surfaced of Kid Rock wearing T-shirts with pro-Trump messages. While Snopes (warning: explicit language) reported that they were, in fact, fake, Kid Rock seems to have taken the whole thing in stride…