Marketing and Sales
March 9, 2020 at 11:20 am
HH Global, Chicago, announced a three-year partnership with GNC Holdings Inc., providing production management for GNC's print and direct mail execution in support of retail operations and loyalty programs. "We are thrilled with GNC's decision to partner with us," said Mike Perez, CEO of the Americas for HH Global. "We have invested in solutions for…
March 6, 2020 at 1:28 pm
Proforma, Cleveland, rewarded employees with a five-day Caribbean Cruise for the development and success of ProVision, Proforma’s $15 million business management technology. “Our Technology and Support Center teams worked exceptionally hard to develop and launch the industry’s newest, fully-integrated business management technology platform, ProVision,” said Proforma CEO Vera Muzzillo. “We wanted to honor their hard…
March 5, 2020 at 1:27 pm
AIA Corporation, Appleton, Wis., hosted its second-annual Supplier Summit in Chicago last month, providing attendees with a forum for engaging, educational and collaborative discussion. Thirty-six attendees from AIA's Platinum MVP and top-12 supplier community joined AIA leadership for the event. AIA CEO Matt Gresge opened the summit with a review of AIA's 2019 performance, as…
March 4, 2020 at 11:45 am
You know the famous line, “you don’t get a second chance to make a first impression”? Well,…
March 3, 2020 at 4:05 pm
Plenty of opportunities exist for companies to get their messages out there via direct mail, and, interestingly, those businesses can credit an influx of digital marketing approaches for that stability. To dig into direct mail for promo businesses, we talked to four experts from inside and outside the industry...
March 2, 2020 at 3:53 pm
commonsku, Toronto, recently boosted its team adding two new positions to its growing roster of salespeople. Brandon Samuel is commonsku’s newest account manager, and will focus on creating strategic relationships with distributor customers. Prior to joining commonsku, Samuel spent four years as an account executive with Red Hot Promotions, based out of Newport, Ky. “Brandon’s…
March 2, 2020 at 2:05 pm
Since my newest approach to Million Dollar Mindset in asking respected industry leaders to share their thoughts on success, it has been insightful for me, as I hope it has been for you. The most recent respected leader I asked to share their thoughts is the president of SanMar, Jeremy Lott. Thank you, Jeremy, for…
February 28, 2020 at 1:36 pm
The promotional products space plays an important role in creating a powerful brand experience. For distributors and suppliers, it’s offering products that carry perceived value to be used by companies for corporate gifting or rewards programs, or at special events. Here are the four main building blocks of creating an exceptional brand experience...
February 28, 2020 at 9:42 am
Ask the Accountant… Question: Is there a way to know if my sales tax report is correct? Answer: I always suggest reviewing the information on your sales tax report before filing. The report is only as correct as the data you enter into QB. To begin, are you up to date with your bank and…
February 26, 2020 at 9:48 am
After a successful career running his printing company, Scott Cappel was ready to retire. Then, on a whim, he went to PPAI Expo, and was so blown away by the industry he decided to jump in as a promo distributor. Scott told us why he made the switch, what he's learned so far and more. Plus, Sean and Brendan discuss old, obsolete tech and remember the mythical iPod Sock...
