Thirsty for Sales
With constant improvements to drinkware technology, suppliers are 
coming up with new and creative ways to market sports bottles and cups
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CONTROVERSY IN CUPS
While the controversy over the dangers of bisphenol-A (BPA) rages on, many suppliers have simply removed products containing BPA from their product line entirely. "The issue regarding BPA was blown out of proportion by the media and there are still misconceptions today," Hoffman stated. "Although we still have distributors asking about BPA, the questions have definitely declined. Most suppliers, including Huffermen, have eliminated products that contain BPA."
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- Companies:
- Huffermen
- Numo A Kolder Company
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Nichole Stella
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Nichole Stella is group president/publishing director of Promo Marketing Media Group, which consists of Print+Promo, Promo Marketing and NonProfitPro.
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