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Crow explained this contradiction by pointing to retail. "You'll notice in the retail marketplace, fashion is contradictory right now," she said. "Boots of every length; fitted clothes and baggy clothes; patterns and neutrals; pointed toe shoes and square toe shoes—they're all in style," she said.
FABRICATION
Lighter weight seems to be the way to go for 2011. Greg Brown, vice president of marketing and promotional products for Delta Apparel, Duluth, Ga., explained that lighter fabrics in the 3-to-4 oz. range are gaining ground because of their softer hand and different look they offer. "This provides for different printing techniques and offers another product to the younger market," he said.
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Michael Cornnell
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