Do You Have ID?
The top 10 tips โจto selling badges โจand lanyardsโstraight from the pros
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6. Know The Product's Strengths
ML: They are a necessity for so many markets. Many businesses require identification be worn at work. Trade show attendees and exhibitors all have name badges and that is a market that has been steady.
SL: The versatility of the lanyards is amazing, from giveaways to identification, they are everywhere. The need for people to be identified has not been lost or forgotten.
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Nichole Stella
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Nichole Stella is group president/publishing director of Promo Marketing Media Group, which consists of Print+Promo, Promo Marketing and NonProfitPro.
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