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When asked how important the sense of touch is when it comes to branding, Holland said it is “incredibly” important. “You want your promotional product to always be in the hands of their recipients—it guarantees [large-scale] exposure to your company’s logo,” he explained.
It’s All Greek To Me offers a line of interactive animals called Pully Pals, which require a demonstration to illustrate their operation. “It’s amazing how many people stop in their tracks when they see the Pully Pals in action,” he exclaimed. Along those lines, Holland said end-users are generally interested in functional plush products as well as those that may have sentimental meaning to the recepient. “We offer a Giraffe Growth
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