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Lanyards and badges are still valuable promotional commodities
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The advantages of digital printing are almost too many to mention—from pricing to customization, it is a clear standout. "Digital processes also enable us to use any font style for personalization [that a client] would wish," Robbins said. "With all of our digital processes, it's much easier to streamline and automate the production, meaning a cheaper cost per unit to your customers."
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Nichole Stella
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Nichole Stella is group president/publishing director of Promo Marketing Media Group, which consists of Print+Promo, Promo Marketing and NonProfitPro.
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