Getting Down to Business Gifts
7 tips for selling gifts and incentives
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Sean Norris
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7. Foster repeat business
Aim for more than just a one-time sale. Follow up with clients and learn their timelines for gift-giving or incentive programs. Or, try sending creative thank-you gifts of your own to keep your business top-of-mind and provide ideas clients can use in future promotions. "If it is an incentive program, it can last for years (continued repeat business), and if it is a business gift, it may occur once a year with the potential to repeat," said Tymula.
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- Companies:
- Logomark
- Sterling Cut Glass
E
Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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