Getting Down to Business Gifts
7 tips for selling gifts and incentives
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Sean Norris
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6. Go easy with logos
Products used as gifts or incentives won't always require the same degree of logo exposure needed in standard promotional items. Padian noted that big logos can be overpowering and could devalue a gift item, so unless your client asks for big company branding, scale back the logos for a classier look.
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- Companies:
- Logomark
- Sterling Cut Glass
E
Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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