Carried Away
The top bag and tote trends for 2014โand what they mean for your business
By
Sean Norris
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"Try to think of a bag as an article of clothing or accessory," said Emery. "The intent when providing a bag as a solution is to provide the recipient with something they will use often. People want to receive something with a splash of style that will complement them. With as many options as there are in the industry, provide solutions that meet the needs not just of the buyer, but of the end-user."
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- Companies:
- Dard Products
- EnduraPack
- Places:
- California
E
Sean Norris
Author's page
Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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