The Incredible, Edible Sale
A HANDY GUIDE TO PROMOTIONAL NUTRITION
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“They kept asking us to do a knockoff of Starbucks, and I kept talking them out of it. … Finally I said fine, I will do an exact knockoff to a heavy-roasted coffee and they had the worst response,” he explained. For this reason, Richard’s often uses coffee from Guatemala, which is unique but not quite as bold as the more-typical Colombian or a Starbucks-esque French roast.
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Christen Gruebel
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