Marketing and Sales

After 25 years, the Pokemon card craze is still going strong. That anniversary is actually causing pandemonium at McDonald's restaurants all over the U.S., with adults swooping in and buying as many Happy Meals as they can to get their hands on limited edition promo cards...

As a distributor business, you need traffic that will lead to leads and sales. If you spend time, effort and money in getting traffic to your website, you know a high number of visitors leave your site without taking any action. Leveraging those visitors by staying on their radar makes good business sense...

Creating and delivering “work that matters” consistently is like solving a Rubik’s Cube. When it comes to solving marketing challenges for your clients, you must solve each side of the client’s cube to create work that matters. Here's what that means...

By now, we've all been there: a video call gone wrong. But Lisa Greyhill, president of Firebrand Global Marketing, has a story so chilling that it can only be described as the "Zoom call from hell." Plus, Sean and Brendan talk branded merchandise's big night at the Super Bowl and much more...

After the ups and downs of 2020, promo professionals are feeling unsure of which products will be trending in 2021 and where to find sales. Not only are some industries still thriving, but they’re on track to do more business than ever. Read on to learn which ones to target and the products that pair with them...

Toddy Gear, Chicago, announced the addition of Amanda Maynord as key account manager. In her role, Maynord is tasked with strategically building sales revenue with some of Toddy Gear’s most strategic distributors while prospecting and growing future sales with some of its new clients. "I am so excited to…

Jim Tressel led the Ohio State Buckeyes to a 2002 National Championship and seven Big Ten Championships. Learn what it takes to win through adversity with one of the most respected coaches in college football history. As Tressel tells host Greg Muzzillo: Anyone can handle the good times—it’s how you handle the tough times...

Consolidated Marketing Services (CMS) announced the acquisition of award-winning promotional merchandise agency Progressive Promotions. The merger creates one of the largest certified women-owned promotional merchandise agencies in the U.S....

As part of Print+Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading…

Your go-forward plan will depend on if you’ve decided to make things happen, watch things happen, or be left to wonder what happened.