Getting Ready to Ride the Green Wave
With the market forecast increasingly green, suppliers are scrambling to produce more environmentally responsible promotional products. Here’s how some are showing they’re the real deal.
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Ethan Boldt
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Prime Line is similarly innovating—its Web site features an “Eco-Responsible” promise and labeling system, which categorizes products according to their environmental attributes. The system includes a numbering scale that identifies product features such as “recycled,” “bioplastic,” “reduced material” and “reusable.”
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Ethan Boldt
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