Getting Ready to Ride the Green Wave
With the market forecast increasingly green, suppliers are scrambling to produce more environmentally responsible promotional products. Here’s how some are showing they’re the real deal.
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Ethan Boldt
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Dri-Duck’s catalogs and collateral materials are printed with soy inks on paper certified by the Forest Stewardship Council, and a corporate culture has emerged that stresses recycling, facilitates carpooling and encourages employees to work in the community on sustainable projects, receiving compensation time in return. “I am happy to say that we created our own model, which is also constantly evolving,” remarked Groves.
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Ethan Boldt
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