Give Me A Sale!
With deep customer potential, fan and spirit apparel can โจbe very lucrativeโจ
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Final Words of Wisdom
"Students can be the biggest and best fans you know," said Andersson. "And the sky is the limit." Roberts was in full agreement, "There is huge market potential [at schools]. Overall the sales potential in many cases starts small and builds. Again 40,000 potential customers and if you the distributor can garner your first five to 10 new [customers] and build that to perhaps 25 or more, this can then become a very viable income source," he said.
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- Companies:
- Atlantic Coast Cotton
- Marathon/Prestige
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Nichole Stella
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Nichole Stella is group president/publishing director of Promo Marketing Media Group, which consists of Print+Promo, Promo Marketing and NonProfitPro.
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