Top Ten Reasons Why Promotional Products Distributors Fail
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5. Here is a picture of the product. Isn’t that good enough?
If a customer is willing to invest in a product, don’t they deserve the right to feel, see and test the product? Yet, so many PPDs expect their customers to purchase out of catalogs. Customers have a greater comfort level when they have been able to hold the product in their hands and take it for a test drive. Use product samples. A show room is also a big plus.
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- Companies:
- PPAI
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