Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
But blurring the line between promotional and retail markets has advantages. Dallas, Texas-based In Your Face Apparel has found great profit in closely following retail trends and incorporating them into promotional T-shirts. “It’s pretty much a fact that the promotional market is behind retail,” explained Doug Stayman, president. “Although the gap is closing, most suppliers are not going to create innovation and style because they have to wait for something to be tested in the retail environment before they can introduce it in the promotional environment.”
0 Comments
View Comments
Cynthia T. Graham
Author's page
Related Content
Comments