A Breath of Fresh Air
For those who like to camp out at home, the hottest trend hitting the marketplace is BBQ products. Mehta explained why this trend is popular right now. "In the past few years we've seen a big surge in the overall interest of barbecue cooking. Because of food shows like Boy Meets Grill, Rachel Ray and Bobby Flay, more people than ever are trying barbecue throughout the year, but especially in the warmer months," he said. The universal appeal of cooking on the grill makes BBQ products an easy sell. "BBQ sets are a perfect fit on every count," Mehta continued. "They are hard-wearing, used by nearly every household and primarily used in social settings." There is simply no better way for you to get your client increased brand exposure than when a product is used in front of a crowd.
- Companies:
- Redline