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But despite its potential, De La Vega admitted, “going with the bright colors can be a little risky sometimes.” It’s an investment for the supplier to expand a line’s color palette, and the hope distributors and end-users will be responsive can sometimes backfire. Still, “A lot of customers … are asking, ‘When’s the next color coming in?,’” he noted, and expressed plans to expand Article.1’s offerings in the coming year.
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Christen Gruebel
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