Christmas Tree 'Keg Stands' and Shot Glass Sweatpants: Boozy Promos for the 2022 Holidays

November is an interesting time for promotional products and campaigns. Some companies have decided to skip Thanksgiving altogether, opting instead for tinsel, glitzy drinkware, Christmas song merchandise lines, and ornaments. Others want to give Thanksgiving its time in the spotlight.

Two recent releases from major alcoholic beverage brands show the two ends of this holiday season spectrum.