Brendan Menapace

Brendan Menapace

Brendan Menapace is the content director for Promo+Promo Marketing.

Direct-to-Embroidery Dye Company Coloreel Declares Bankruptcy

Coloreel Group AB, a Swedish company that specializes in thread-dyeing technology for embroidery, has filed for bankruptcy this week citing “an inability to develop its business volume quickly enough and, related to this, secure the necessary financing.” Serving customers in more than 20 countries, Coloreel seeks to make the embroidery process more efficient while reducing…

The Guide to Using Social Media to Your Professional Advantage

Hey, want to feel old? This August will be the 21st anniversary of the launch of Myspace. Yes, the social media platform that pretty much started all of this with an unassuming guy named Tom who claims he is your friend, will be old enough to drink. In the decades since, we’ve had the dawn…

Tech Print Disruption Rears in Digital Retail Labels & Online Tax Forms

There were a few pieces of news this week affecting the print industry status quo. Walmart revealed that it will introduce electronic labels for its aisles to be able to change displayed labels and prices within seconds. At the same time, the IRS announced the continued shift away from paper tax forms that need to…