2014 Top 50 Distributors: The Interviews
Insights and statistics from the industry's top-earning companies
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10. iPROMOTEu
Principal: Ross Silverstein, President and CEO
www.ipromoteu.com
Promo Marketing: What changes do you see in the near future for the promotional industry, and what impact do you see them having?
Ross Silverstein: While niche product suppliers will continue to enter the industry, in general, I see more suppliers merging while others [leave] the industry altogether. In the end, I see fewer suppliers in total but more very large suppliers with considerable breadth and depth in their product lines. Despite the fewer number of suppliers, there will still be a sufficient number of remaining suppliers to ensure strong price competition.
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Michael Cornnell
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