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Service level agreements are increasingly becoming a mandated part of customer relationships.
June is Pride Month, a time for celebrating the LGBTQIA+ community that many brands have started integrating into their own marketing schedules. Historically, this meant adding a rainbow motif to traditional designs, but there's the concern that companies aren't doing enough to really show support to members of the LGBTQIA+ community. In short, simply adding…
Starbucks Korea has been a branding powerhouse, with promotional products almost outshining the actual coffee. However, the company is delaying a summer bag promo following detection of formaldehyde in bags released last year.
Reddit announced that it would cut its promotional product spending in half in favor of more sustainable options, after users on its r/ZeroWaste page discussed the environmental impact of promo. Many clients might not be aware of ways promos can still be sustainable without being cut out.
Leaders will often say their people are their greatest strength. Yet recruiting and training are overlooked. There’s a better way.
Evans Manufacturing, Garden Grove, CA, announced the retirement of co-founder and president Alan Vaught. After an illustrious career spanning more than 30 years, Vaught has decided to step down from his role, effective June 30, 2023.
The heavy metal band Iron Maiden has taken legal action against a lingerie brand called Maiden Wear, hoping to block the company's trademark on the basis that people would think it was associated with the band.
Miller High Life and Planters debuted a fully co-branded line of merchandise, called "A Match Made in The High Life," which features apparel, headwear, and other bar-themed accessories like bottle openers, can coolers and even neon signs.
Students of the Graphic Communications Scholarship Foundation (GCSF) are learning digital design and…
Ah, Tim Hortons. Our favorite Canadian coffee chain that we can't get where we live, but love to write about because they do so many fun promotions with the likes of Justin Bieber and more. With Mother's Day just around the corner Timmy's dropped a branded line of products that every Tim Hortons-loving mom will…