Trending Stories

commonsku, Toronto, a promotional products business and sales software, launched a fresh new brand reflecting the changing times and bold new direction. “Over a decade has passed since we first launched our brand and our beloved mascot, skubot, and now we’re thrilled to launch a brand new refresh architected by our vice president of marketing,…

As part of Print & Promo Marketing's 2023 Top Suppliers list, we asked some of the top-ranked suppliers about how they managed to continue their growth throughout the uncertainty that has still loomed over 2021 and 2022. Read on for our conversation with  Yuhling Lu, co-CEO of Ariel Premium Supply, the No. 11 supplier on…

A woman posted on TikTok after her car caught fire, and her Stanley thermos sat in the cupholder nearly unscathed. Not only that, but the ice was still frozen. To pay her back for the free publicity, Stanley is not only sending her some cups, but it's replacing her car.

Welp, it's official. The Oakland A's are moving to Las Vegas, following their former neighbors, the Raiders, and the surprisingly successful Golden Knights hockey team. The Oakland faithful tried to hold onto their team, though, including the use of print and promotional products to try to sway MLB owners from allowing the relocation. The "Stay…

The Sundance Film Festival has completely transformed Park City, Utah. What was once a quiet mining town is now a cultural epicenter. To match that high-value, outdoorsy aesthetic, the festival collaborated with Utah outdoors brand Cotopaxi for co-branded merchandise.

In a strategic move to propel growth and amplify success, BEL Promo, Miami, announced the elevation of Alan Tabasky to the position of president of BEL Promo and chief supply chain officer of BEL USA. Tabasky, a seasoned leader, will further drive the strategic growth of BEL Promo.chief "We have such a great team at…

Across three days at the stunning Waldorf Astoria in Park City, nestled at the feet of ski resorts and looking out over the Rockies, distributors and suppliers met in one-on-one environments to learn about each other, address pain points in their businesses, and find ways to work together for their end-buyer clients.

Shopify has been working with musicians and celebrities on new ways to integrate experiences into their marketing campaigns. E-commerce platforms can feel threatening to distributors, but what Shopify has done with experiential marketing creates a very teachable moment for distributors: Bring brands out into the world.

Midnite Snax, Bethpage, NY, announced that it has entered into a partnership agreement with Tony's Chocolonely, an international gourmet chocolate brand, to exclusively market their branded corporate gifts. Tony's Chocolonely is widely known as a global leader in the pursuit of socially responsible chocolate sourcing. While Tony's Chocolonely is synonymous with mouthwatering chocolate, they have…

No matter where you are in your sales career, this week’s Sales Tip identifies the No. 1 factor for success, especially for new reps.