Marketing and Sales

Showdown Displays Launches New Virtual Showroom
January 11, 2021 at 11:03 am

Showdown Displays, Brooklyn Center, Minn., announced the creation and introduction of its exclusive, interactive virtual showroom. The Showdown Displays Virtual Showroom is an innovative virtual environment that provides an interactive and informative user experience. The showroom uses a web-based platform, allowing it to be shared across multiple locations and geographies, all while supporting an unlimited…

Which Edition of QuickBooks Premier Is Right for You?
January 8, 2021 at 1:15 pm

Ask the Accountant… Question: I am downloading QuickBooks Premier. There is a question about which edition I want. Which one do I pick? Answer: When you purchase QuickBooks Premier, there will be options of editions when you download the program. The edition that is best suited for our industry is Manufacturing and Wholesale. By selecting…

Shopify Shuts Down Official Online Stores for Trump Campaign, Trump Organization
January 8, 2021 at 12:02 pm

After an especially troubled week of the Trump presidency’s waning days, Shopify has shut down two online stores tied to President Trump, including the official Trump Campaign store and the Trump Organization store. A Shopify representative said the sites “violated a policy that prohibits the support of organizations or people ‘that threaten or condone violent to further a cause'"...

HPG Promotes Two Top Executives, Hires COO
January 8, 2021 at 11:14 am

HPG, Braintree, Mass., announced the promotion of Jason Lucash to chief development officer, the promotion of Trina Bicknell to chief revenue officer, and the onboarding of Antonio “Tony” Gaston as HPG’s chief operating officer. Prior to serving as HPG’s senior vice president of marketing and innovation sine 2018, Lucash…

Gemline Partners With Newell Custom Writing Instruments, Will Offer Paper Mate and Sharpie Brands in Promo
January 6, 2021 at 2:13 pm

Gemline, Lawrence, Mass., announced today a strategic long-term partnership with Atlanta-based Newell Custom Writing Instruments. Gemline will be the first supplier partner to offer the Paper Mate and Sharpie brands to the promotional products industry in the U.S. The partnership increases Newell’s reach in the industry, expands Gemline’s presence in the sizable writing instrument product…

2020 Year-End COVID Relief Legislation: Paycheck Protection Program Summary
January 5, 2021 at 10:15 am

The Paycheck Protection Program has been extended through March 31, 2021. This is good news for businesses that were able to continue operations last year in large part due to securing initial PPP loans. Now, a second draw, as well as new initial loans, are available for continued support during the first quarter of 2021. However, there are several key changes that accompany PPP 2.0...

Fail More to Succeed
January 4, 2021 at 1:43 pm

Businesses spend about $250 billion per year on promotional products, printing and custom packaging. You are probably within an hour’s drive of at least $1 billion in business. You are surely an internet connection away from the full $250 billion. So, why do so many distributor owners and sales reps fail to get wealthy? I believe fear of failure is the No. 1 cause for failure...

KFC Made a Fully Functional Video Game Console That Also Heats Up Chicken
January 4, 2021 at 11:50 am

The holiday shopping frenzy might’ve been dominated by the PlayStation 5 and Xbox Series X, but one gaming platform raised the most eyebrows (and smelled the best). We’re talking about the KFConsole, a fully functional branded video game console made by KFC that also keeps chicken warm...